Showing items related by title, author, creator and subject.

• Assessment of Consumer Awareness on Food Labels and the Effect of the Level of Awareness on Buying Behaviour of Consumers in Jaffna District 

  Simmaky, S; Madhujith, T; Vasantharuba, S (2015)

  Food labels present a set of vital information such as date of expiry, nutritional data to the consumers which influence their purchasing. The present study was conducted to assess the awareness on food labels and the ...

• The Impact of Advertising on Consumer Buying Behaviour of Middle Age Consumers in the Banking Sector in Sri Lanka 

  Bandaranayake, Gamini (2019)

• Beware If You are a "Digital Consumer" - Intangible Digital Goods and Consumer Protection in Sri Lanka 

  Perera, WAC (2018)

  "First, the man was illiterate. Then he became literate. In recent times, he has even become e-literate”. Justice Saleem Marsoof thus highlights, in a nutshell, the technological evolution of mankind which took place within ...