Browsing Management, Social Sciences & Humanities by Subject "Moral Reputation"
Now showing items 1-1 of 1
-
Causal Attributions of Product Harm Crisis and Consumer Moral Reputation Toward the Wounded Company- How Does Societal Damage Matter?
(2018)Despite large body of research on product harm crisis, wide spreading crises in the global market place induce the study to investigate the matter through a new empirical angle, i.e., company`s moral responsibility ...