Browsing by Author "Udugama, JMM"
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Motives for status consumption: An empirical investigation based on semi-urban women consumers in supermarket settings in Sri Lanka
Swarnamali, MMN; Perera, AM; Jayasinghe-Mudalige, UK; Udugama, JMM; Herath, HMLK; Guruge, TPSR (2015)Consumption of goods and services for the sake of showing status – commonly referred to as ‘status consumption’, has become a persistent phenomenon in many societies, and it is remarked that urban women, in particular, ...