Browsing by Author "Lokuhettige, SL"
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A Study on the Factors Influencing the Use of E-commerce by Customers in Colombo With Respect to B2C Market
Lokuhettige, SL; Ranwala, LU (2017-06)This study explores the factors influencing the use of e-commerce by the customers in Colombo district with regard to the B2C market. The conceptual framework was designed based on the Theory of Planned Behaviour (TPB) and ...